The Viable Edge

Built for people who'd rather build than hire.

Two AI agents build your brand strategy and watch your market — so your positioning stays sharp and backed by real data. Set it up once; it gets smarter every week.

Brand Architect is two AI agents (Ophelia + Argus) that build and run your brand strategy. Cancel anytime, keep the artifacts forever.

Or get the Marketing System bundle · $147

What you get

Two AI agents that build your brand strategy and keep it sharp — set up once, smarter every week.

Two agents, one brand brain

Ophelia builds your full brand architecture — voice, audience, positioning — from your URL or your own materials. Argus watches your market and competitors.

Your positioning stays sharp

Argus runs continuous market and competitive intelligence, so your strategy stays backed by real data — not a one-time slide deck.

It compounds every week

Every session deepens your brand context. Month six is dramatically sharper than week one — the system gets smarter the longer you run it.

Nothing to install.

Ophelia and Argus build and run your brand strategy — positioning, voice, audiences, and a messaging framework, kept sharp with real market data. $29/mo, cancel anytime. It all runs in your browser.

"Adam helped me develop a system that allowed me to significantly increase my output with quality content that aligns with our brand and voice. Adam is a great partner and helped every step of the way."
BK

Brad K.

Kodiak Digital

"Adam's literally on the bleeding edge of Claude Agent workflows. If you want the latest AI content automation stuff that actually works (not theory), reach out to him. Zero fluff, all execution."
BS

Benno Sawitzki

@BennoSawitzki

"Thank you so much for your brilliant Vibe Marketer webinar! Very much enjoyed it and loved your hands-on presentation style. You're a fantastic teacher!"
KR

Kerstin Reichert

via LinkedIn

Flagship · Subscription

Brand Architect

Two AI agents that build your brand and watch your market.

$29/mo
  • Ophelia builds your full brand architecture — voice, audience, positioning, competitors — from your URL or your own materials
  • Argus runs continuous market and competitive intelligence, so your positioning stays backed by real data
  • Everything runs in your browser — nothing to install, nothing to maintain
  • Create an account and add Brand Architect — the agents build and run your brand strategy
  • Cancel anytime — keep every artifact the agents build
Start Brand Architect — $29/mo

$29/mo — cancel anytime, keep the artifacts forever.

Or — a one-time local toolkit

The Marketing System

Everything you need. Nothing you don't.

$297Founders Sale
$147

One-time purchase. Lifetime updates.

  • 14 marketing specialists: content, SEO, email, paid media, competitive intel, and more
  • Ask a question, get routed to the right specialist automatically
  • 10-minute brand setup. Drop your URL, answer a few questions, done
  • It remembers everything about your brand. No setup required
  • Nothing gets published without your approval
  • Connects to Slack, Gmail, Google Analytics, and 40+ other tools
  • Runs on your machine. Your data stays private
  • Lifetime access to all future updates and new features
Get the Marketing System

Powered by Claude Code. Requires a Claude Pro or Team subscription ($20/mo).

Want us to set it up and run it for you? Book a call

Common questions

Brand Architect is our flagship: a $29/month subscription where two AI agents — Ophelia and Argus — build and maintain your brand strategy. Ophelia builds a complete brand architecture (positioning, voice, audience, messaging, and more) from your website or materials; Argus watches your market and keeps it sharp. It runs in your browser, nothing to install, and you review and approve every output.

Brand Architect is $29/month — start anytime, cancel anytime, and keep everything the agents build. There’s no long-term commitment.

Ophelia interviews you (or reads your site and uploaded materials) and builds your brand vault across 13 connected facets — voice, audience, positioning, messaging, competitors, differentiation, and more. Argus then runs continuous market and competitive intelligence against that vault, flagging when something drifts or the market moves. Both propose; you decide. Nothing changes without your approval.

Drop in your website URL (or upload your materials), answer a few questions, and Ophelia builds your brand profile in one session — voice, audience, competitors, positioning. Most founders finish their core architecture in 60–90 minutes, reviewing and approving each facet as it’s built.

ChatGPT starts from scratch every time. Brand Architect builds a persistent, structured brand vault that already knows your voice, audience, competitors, and positioning — and that any AI tool can draw from. Export it as markdown or JSON, or paste it into Claude or ChatGPT, so every tool works from the same brand truth instead of guessing.

No. The agents handle brand strategy and best practices — you bring the business knowledge and approve the output. Tell Ophelia what your brand is about and she figures out the how.

Yes. Everything in your vault is exportable as plain markdown or JSON and yours to keep — cancel anytime. While you’re subscribed, the live AI-queryable endpoints and Argus’s ongoing market intelligence stay active.

Brand Architect is $29/month. No install, no per-seat fees — it runs in your browser. Cancel anytime and keep everything the agents have built.

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Stop guessing. Start compounding.

Brand Architect at $29/mo. Two AI agents that build your strategy and watch your market.

Looking for the Marketing System bundle? · $147